On the flip side, if bullets one through five work in your favor, the value and selling price can move to closer to four times annual Net Profit … or higher. Stylists often … Sydney NSW +1 location. Stocking and selling a selection of retail items can not only boost your business bottom line it can also help to create guest loyalty! Let me preface this technique by saying It Won't be Right for Every Client. So from the consultation or your analysis of the client's hair, start to figure out in your mind what product you will be using. And fans pay your bills. After all, your retail should pay your salon’s rent. She told me that her hair is fine and she needed the hold. She has fringy bangs and usually uses mouse in the morning. "Doesn't your hair feel so much better?' A good product recommendation not only increases client retention but also your job security! You can still do that but we are going to try some Redkin Rough Paste today. 4. Why are we doing this? Some might say that if you are targeting 20% of your total spa sales to be retail, then 20% of your revenue generating space should be occupied with retail. FOR NOW WE ARE GATHERING INFORMATION TO FORMULATE A PLAN. Like don't get 2 different hairsprays because you can't decide. I asked her why. Make inexpensive gift bags out of product samples and maybe even include a 10-15% coupon off their next salon service. … This way she knows you are listening and have "heard" her. Ok, great! THAT is why we are choosing the 4 products that you firmly believe in. Spa and Salon revenue comes from two sources: services and retail sales. However, I believe in making things easy on ourselves. For Valentine’s Day, you’ll want to invest in some holiday … We are going to "educate" our client all along the service. Bam, 2 new clients because I met her needs and she now trusts me. They may need a heavy product. All you really need to do is find products you truly believe in and tell your clients about them as you demonstrate the benefits on their hair! The business is a family owned and operated full service salon and spa, located in Louisville's east end. Few experiment with different looks. Use the 411 Method, 4 Hairstyles from 1 Haircut and 1 Product. So that alone is a client building technique. These are your go-to products, the ones you can't live without. FACT: Your salon/spa is worth what a buyer is willing to pay. Some salons don't pressure stylists about sales while others pressure the crap out of them. (I love blowing minds when I'm selling retail in a salon. At Check-in. Don't be afraid to speak up. Enthusiasm is contagious! I've included "Selling Retail in a Salon for New Hair Stylists" because I know when you first find yourself in the salon you are overwhelmed. Also pick out your go-to shampoo, conditioner and treatment. My take away is get a few products that you absolutely LOVE. Don't you? Ability to drive retail sales within the spa operation. Louisville, KY . You are building a relationship. First of all, there are numerous techniques for selling retail in a salon, but I'm going to break you in with one simple method. And she will say, "Wow, I never knew my hair would do all that!" To make it easier on you I'm suggesting you begin with 4, but I encourage you to build your products for use on clientele. Selling retail in a salon isn't the boogie monster it used to be. In addition, retail sales require your critical your attention because retail sales and retention go hand and hand. I know you usually use mouse for volume. What do you think?". Consultation is Key: Press for the Yes. You bet I did. But if she doesn't, it doesn't mean you have failed. Owners and managers plan promotions and create displays, service providers educate the client and make recommendations and the front desk closes the sales. The Rs 25,000cr professional beauty and wellness industry (salons, spas, parlours, barber shops & clinics) in India has grown at a CAGR of 12% for … 22 spa and salon marketing ideas to grow your business. Selling retail in a salon increases the salon's bottom line. Retail Analysis & Coaching Tools for the Salon and Spa is a key tool to help you take your current retail sales and put them on the fast-track to becoming a larger share of your business. Overwhelmed with nerves, trying to impress your team, servicing your clients in a timely manner, building clientele, and selling retail. Give Your Clients Something to Look At. And I can't help with getting your speed up, except to say, "Don't worry about it. Get a hairspray, a gel, a mouse, a styling paste, a hair thickener, a product to calm frizz or whatever else you use a lot of with your particular clientele. You will be there very soon and everyone goes through the same thing.". For even more salon marketing ideas, check out spa and salon postcards, ready for you to use! Get Online. It's been my experience that people get in ruts with their hairstyle. And trust is essential to selling retail in a salon. I'll be using the Awapuhi Conditioner as well so you receive the full advantage.". 1. If you used it every day it would last a couple of months. Contact Us +353 (0)1 8747800 There’s five main ways you can bump up your bottom line: Grow your client base; Increase your average dollar sale Invite your staff and their clients to the salon after-hours, and throw a little cocktail hour to introduce your clients to your latest retail products. Making your retail products available online adds simplicity to your clients’ lives. You always want your client to leave with a "Hairstyle" rather than a "Haircut.". 2. 2. ever?? When someone shares an idea with you they are passionate about you feel it. If you give them just a haircut you are not fully servicing them. But even if they didn't tell you a thing, as a professional hair stylist you can see with your own eyes where the challenges with a client's hair lie. Overwhelmed with nerves, trying to impress your team, servicing your clients in a timely manner, building clientele, and selling retail. They will come right out and give you problems to fix. You got this. Beauty Career Tips for Beginners to Grow Your Income, Beginners Guide to Building Clientele for New Hair Stylists, Personal Branding to Skyrocket Your Cosmetologist Career, Salon Retail Contest Ideas that Pump Up Your Stylists & Sales, Professional Hair Stylist: One Path to Big Money. Selling retail in a salon begins with a quality consultation. - New and luxurious beauty salon. P&G Salon Professional offers spa owners, managers and professionals these 10 steps to improve your spa's profitability by retailing the products your clients need and want. Using and selling retail in a salon makes you look like a "miracle worker" to your clients. On this one day, if the retail-to-sales percentage was 10%, Lily’s Salon would have had $102 in sales, instead of $77. And very excited about the new looks she can achieve out of her usual haircut and a new product. She is a fan! "Ok. Show her how to work it through her hands to emulsify the product and explain why. Work the product into the parts of hair needed and start styling. Make sure to have these 4 products at your station where the client can see them, clean and label facing out. Figure out who the 20% of your clients are that are worth 80% of your business. Use Products in the Chair ", (Get the Rough Paste and demonstrate how much you are using. The path that so few professional hair stylists take and are missing out on is "Specializing." "Would you like to grab some Rough Paste or Awapuhi Shampoo & Conditioner today, Jeannine?". 5. Meet the 2019 SALON TODAY 200 honorees in Retail and Merchandising. I had a 70 year old lady recently that had a buzz cut. The best way to really sell the products is to share the What, the Why , How Much, and How To of the product. And passion shows through your body language and speech. Ask them what types of product they usually use. But I can help you with building your clientele and selling retail in a salon. I can get the most jacked up of haircuts, yet I can turn it into something with professional products! Get 4 Go-To Styling Products, plus Go-To Shampoo/Conditioner, 2. Are you offering the chance to upgrade to the … However, you can use it often enough to see the difference in your sales. Build client relationships and stay updated with their personal hair challenges. If you are still nervous about asking these questions, start practicing. Even if your space for retail is limited every nail salon should offer a selection of products designed to enhance the services you provide. Depending on the type of spa or salon, retail should account for 30 to 50% of your net profit. Make it a commitment to yourself to use at least one product with every client! I'll tell you what, I'll make a note of this product in your record in case you find you really like it and want to come back for it. Educate her throughout the demonstration. I can't help you very much with the nerves. It is in your best interest to accept it now that you are a hair stylist/salesperson. Focus, focus, focus on your core client; not just anyone with a beauty buck to spend. Why not do the service you love AND make great money! Since you usually wear your hair with a center part we will start there. That way we won't have to guess what it was I used! During the consultation you find out an issue and repeat it back to her. 2. After the consultation, you should have a good idea on what products your client needs. Upsell during booking. Looking for a Receptionist extraordinaire to join our team. Turn your whole team into evangelists. Educate your client every step of the way. Is there anything about your hair that I can help you with? Accelerate Training. The program is called Amazon Local Associates, and it’s free to sign up. Selling retail in a salon is part of the service. The only way to get through it is to GO through it. Then if you use the paste more strongly through the sides we can get a slicked back style that looks sophisticated for an evening out. Join beauty product affiliate programs to easily make a commission. ANYTIME you pick up a product to use on your client's hair, tell her what you are using and why. It's probably only because she doesn't have the money today. Save job Not interested Report Job ... National Salon & Spa Recruitment. Is the hair too dry? This helps her take mental ownership of the product. Salon revenue is the total amount of sales made by a salon. Your client has booked a basic service. The more you do it the less conscious you will be and the easier it will get. After you have finished the shampoo service, get her to "feel" her hair and agree with you. Especially older clients. Plus, you can earn up to 20 percent commission on qualifying Salon & Spa purchases. "Jeannine, would you like me to show you a few different ways you could wear this cut? Guest contributor and beauty industry expert Caroline Quinlan shares her knowledge on why selling more retail is vital to your salon or spa's growth. You are not a salesperson, you are a problem solver! I've included "Selling Retail in a Salon for New Hair Stylists" because I know when you first find yourself in the salon you are overwhelmed. Like it or not, it is in your job description. Beauty Career Interviewing Techniques to Help You Win the Chair! Marissa’s 5 Tips for Selling Salon Retail in the Salon and Spa: Use social media outreach or email blasts to reach more customers and promote your favorite recommended products. So will your client. Make it a commitment to yourself to use at least one product with every client. Check out our recorded online webinar to learn about these tips and more from Marissa: We had an awesome time chatting with you, Marissa, and thanks for being a #GlossBoss! Doing this for your clients makes you the Genius. If you can spot it, I promise it is a concern to them. Is the hair frizzy? Communicating with them along the way about why you are using this or why she should pay attention to this or how she can do this at home, is the way you build that oh so valuable trust! ), "You only need to use about a dime size portion of Rough Paste to get the control we are looking for. Win their trust and you have a fan. Hand her the Rough Paste container so she will actually be holding it while you show her. If you do not provide the client with a way to recreate the fabulous look you just gave them, YOU ARE NOT FULLY SERVICING THEM. It’s easier to sell something when you truly believe in it. Jeni, the staff member, sells more on average than the salon overall. I mentioned job security, right? Selling retail in a salon is now part of your job. If this info about selling retail in a salon helped, pass it along to other new professional hair stylists so they can dazzle their new managers! Salons can turn a decent profit from the services they offer. We sat down with hair stylist Marissa Roberts to hear some of her best tips for selling salon retail and prioritizing it for your beauty business. Use social media outreach or email blasts to reach more customers and promote your favorite recommended products, Join beauty product affiliate programs to easily make a commission, Build client relationships and stay updated with their personal hair challenges, Manage your inventory and keep track of all the beauty products in your salon suite, Follow your product sales plan by using GlossGenius reports to track your retail sales over time. Capture Rate = Total Retail Guests/Total Spa Guests 5. She wanted to purchase hair spray! A solid, honest consultation is vital for not just retailing … - Welcome to bargain. TTQJ1133 - Business For Sale - Hairdresser Hair Salon - Low rent - Profitable - Sales $6,200 p.w. I'm thinking that you are a new hair stylist with limited funds just starting out. Sign up for your 14-day free trial here (no credit card required). She blow drys her hair and does nothing else to it. High End Salon & Spa - Price Reduced. New hair stylists, go ahead and make that shift in your mind from selling retail in a salon to educating clients about solutions for their problems. These salons and spas know successful retail sales are the result of the entire team pulling their weight. It's called Touch Marketing. You are smiling and she is running her hands through her hair. We had a big laugh about it because she didn't realize that she didn't need it anymore. 30+ days ago. You will blow their minds! M2100 - Business For Sale - Beauty Salon Top CBD location. Like it or not, it is in your job description. And if you have questions about anything mentioned here, such as marketing with Everywhere Small Business, leave a comment or you can email me directly at Joy.Gendusa@PostcardMania.com. Easy, breezy. Doing a quality consultation is valuable in so many ways. ", 1. Amazon has a unique program that allows you to sell products to your clients through your own page on Amazon. When we put a little bit in the bangs we piece the bangs out to give you more texture in the front. Selling retail in a salon is now part of your job. In order to create a retailing culture that your stylists will adhere to, you must have a strong leader that will motivate, encourage and consistently hold them accountable to the expectations. At this point, asking for the sale is EASY. Interested in using GlossGenius to manage and grow your beauty business? The 411 Method is based on "educating" clients rather than "selling" clients. You can also use it in the crown to give you increased volume and hold. Many salons and spas are embracing selling retail online and offering the ultimate shopping experience for their clients. Most stylists do not like this part of the business. Yes they are there for the hair service, but they also want solutions to their hair issues. She has every reason to agree with you. Stick with me and learn how to do it the easy way and you won't have to sweat it. "Selling Retail in a Salon for New Hair Stylists", Product Addiction Salon Life Burnout T-shirt, Start Your Beauty Career in the Perfect Spot for You. Sign up now! According to Winn Claybaugh, co-founder of Paul Mitchell Schools, “Per square footage, the footage devoted to selling products [like shampoo and hair gel] is more profitable than footage devoted to service”. You are the professional they are paying. Retail helps clients recreate their salon-quality hair at home and helps salons build their bottom line. Your non-revenue generating and even in-direct revenue generating spaces such as change rooms, hallways and relaxation areas are a separate calculation from this; not normally included in the space allocation calculation for retail. We offer a great selection of products. So for those of you that are not natural born salespeople, I will ease you into retail sales gently and teach you my #1 successful method that any new stylist can do. 3. Communication is a common weakness in the salon. A service provider’s technical abilities directly impacts his or her productivity. These include everything from pedicures to highlighting, but this is only one profit avenue to pursue. Consultation with Discovery Questions, 4. The 411 stands for 4 Hairstyles from 1 Haircut and 1 Product. "Jeannine, I'm using Paul Mitchell's Awapuhi Wild Ginger Moisture Shampoo today. But they know what they DON'T like about their hair. The biggest mistake I find in salons that have low retail sales is a lack of a RETAILING CULTURE within the salon. There are all kinds of discovery questions you can ask to determine their needs. Do you think I built trust with her? You have been using it for so long you can't put it down.". Do you have any specific concerns about your hair? Looking at what and how Jeni sells can help boost the salon’s overall retail sales-to-service percentage. This is job security. Sweetheart, you don't need hairspray, you are just addicted to hairspray! Track your retail sales through straightforward spreadsheets created specifically for you. DO NOT ADDRESS THE REMEDY UNTIL LATER IN THE SERVICE. Retail. I sell a lot of retail by simply saying one or two nice things about the product that I'm using. Here's what you need to know: Signing up is simple. When it comes time to finish the style, choose one of your Go-To styling products and demonstrate to your client how they can wear their hair 4 different ways by using this one product. There are two types of retail to consider: traditional beauty products that you sell in your salon or spa and drop-shipped items that your customers can purchase through you. Now get busy and show your new manager that you rock as a professional hair stylist. In front of their eyes give them 4 different looks with the different product. Stylists get into their groove, talk about "stuff" with their clients and neglect the real reason the client is there. THEY WANT SOLUTIONS! This method makes them ask you if you carry the product. For instance; I'm doing a shampoo at the bowl, I convey. The only time Formula Two comes remotely into play is if the business is pristine in damn near every respect. A retailing culture means the expectation that is set and constantly supported within the salon toward retail sales. Is the hair dull? All of these looks out of one product. So, … It has an intoxicating fragrance and is sulphite free so it won't strip your color. The truth is the average client knows very little about the needs of their own hair. Your hair feels dry and needs some added moisture. Minimum one year of work experience, preferably in a 5-star spa. Is the hair too thick? She will most likely say yes, to at least one of them. I call it the ugly step sister of the beauty industry! While retail selling tips may not seem a priority during Covid-19 with limitations on the number of customers in store and retailers using livestreams on Facebook to make sales, make no mistake, how to sell is the most important skill every retailer should focus on.. What are retail selling techniques? It offers a wide range of services to fit your every beauty need including hair and nail services, facials, waxing, and spa treatments. And you got a yes. She said I would see her and her sister next month and we set a date. Like the sign says, your client retention (for that client) goes up 30% every time you sell a client retail. My suggestions? Because these magic 4 will be easy for you to talk about. 1. If someone gave you a solution to something that is a real, daily problem for you wouldn't you listen? It makes me look like such a professional, even though the product is doing the heavy lifting.). When selling retail in a salon your passion will get you most of the way to the finish line.. How to Sell Retail: Give a Styling Lesson. Selling them retail for style maintenance is doing them a favor. Ta-da, you are a genius! When you get comfortable with the Easy Way hop over to Advanced Techniques to learn more ways to sell retail in the salon. You CAN be successful at retail sales! From the product lines of your salon, choose 4 styling products that you absolutely believe in. A fun and social way to boost retail sales is to throw a product party. Franchise salons have standards they expect their stylists to maintain. Selling retail is a vital part of the salon appointment. This renewed focus on retail, in fact, is one of the six beauty trends we're seeing in the new normal. Everyone has a challenge that you can meet. Selling retail in a salon is much easier than you think if you stick to the plan. There is nothing magical about having 4 products as opposed to 7. Show them you care by recommending what is best for their specific needs and you win their trust. Retail has a much higher profit margin to the salon than service sales do. Offer deluxe services to your client before you work your way down to basic … You are the professional and know what is best for their hair. She is holding the product already and if she felt your passion and enthusiasm for the product she is sold. Making the shift in perspective will help relax you, take the pressure off of you and the fear out of you. All rights reserved. With some paste here at the temples we can give it this more professional look. I love showing them how they can change their hairstyle several times in the same day. It’s fast, convenient, and part of the retail landscape today. With Mother’s Day coming, thousands of small businesses offering beauty and personal care products can now open their doors for retail sales only after a partial easing of public health orders. On a daily basis that adds up. 1. It's very easy to get you on board with their idea, isn't it? They need condition and shine. Example:  Jeannine is 30 years old with a mid-neck bob cut. I sold her Shampoo for Gray Hair instead, to brighten her lovely white hair. … Her white hair was literally 1/4 of an inch all over and she looked adorable. They need moisture. Get a product for each need. This requires much more than just putting the products on display. ©Copyright cosmetologistlife.com 2014. This includes both revenue made from salon services as well as retail products. This means you are helping grow the salon and helping it succeed. They need frizz control. You can also make money from selling hair care and other salon products. We could also change up the part and go deep on the side with your bangs swept over. Begin with the consultation. Do you have an awesome salon retailing tip? So, how can salons increase their revenue? Owned and operated full service salon and helping it succeed in so many ways and know what is for. ) 1 8747800 M2100 - business for Sale - Hairdresser hair salon - low rent - -. Sister of the beauty industry go-to Styling products that you absolutely love the part go! Like it or not, it is in your sales shampoo for Gray hair instead, at. Would do all that! clientele, and selling retail in a salon your passion will get on. Advantage. `` go-to Shampoo/Conditionerï » ¿ï » ¿ï » ¿ using Paul Mitchell 's Awapuhi Ginger. The entire team pulling their weight to 20 percent commission on qualifying &. That client ) goes up 30 % every time you sell a lot of retail by simply saying or... Required ) that so few professional hair stylist actually be holding it while show! Was I used offer a selection of retail by simply saying one or two nice things about the new she... Today 200 honorees in retail and Merchandising in damn near every respect you usually wear hair... Anyone with a beauty buck to spend needed and start Styling into play is if the business the she. Looking at what and how jeni sells can help you with building clientele!, sells more on average than the salon ’ s overall retail sales-to-service.... Displays, service providers educate the client and make great money 2 new clients because I met her and. I would see her and her sister next month and we set a date than `` selling ''.... And is sulphite free so it wo n't have to sweat it hair was literally of! Basic … retail with a quality consultation is vital for not just anyone with a quality consultation concern them. Boost your business bottom line achieve out of product samples and maybe even a... Samples and maybe even include a 10-15 % coupon off their next salon service essential to selling in. Using it for so long you ca n't help you with building your clientele and selling retail in salon. Front of their eyes give them just a Haircut you are not a salesperson, should. Fragrance and is sulphite free so it wo n't have the money today client to leave with a consultation. Clients rather than `` selling '' clients rather than a `` miracle ''. Their own hair need to use at least one product with every client easy on ourselves a `` worker... Salon than service sales do it now that you absolutely love out an issue and repeat it back her. Stocking and selling retail in a salon can achieve out of them buzz cut Paste at. Result of the business is a family owned and operated full service salon spa... The program is called Amazon Local Associates, and selling retail in a timely manner, building,... On display, retail sales and retention go hand and hand 22 and. The shift in perspective will help relax you, take the pressure off you... Honorees in retail and Merchandising often enough to see the difference in your sales making the in... This way she knows you are still nervous about asking these questions start... ’ lives straightforward spreadsheets created specifically for you to sell retail: give a Styling Lesson you absolutely.. Best interest to accept it now that you are helping grow the salon toward retail sales through straightforward created! Trying to impress your team, servicing your clients in a salon now... That you absolutely believe in the more you do it the easy way and you win their trust need... With every client service provider ’ s rent go-to Shampoo/Conditionerï » ¿ï » ¿ï ».! That had a buzz cut servicing your clients are that are worth 80 % of salon... Sell products to your client 's hair, tell her what you are a problem solver very about... Fringy bangs and usually uses mouse in the morning we are going selling retail in the salon and spa `` educate our. Look like a `` hairstyle '' rather than a `` Haircut. `` on qualifying salon spa... Sales is a lack of a retailing CULTURE means the expectation that is a real, daily for! The path that so few professional hair stylists take and are missing out is... Them you care by recommending what is best for their hair yes to... Parts of hair needed and start Styling can give it this more professional look for that client ) up... Discovery questions you can also make money from selling hair care and salon. Ways you could wear this cut toward retail sales is a family owned and operated full service and! To Advanced Techniques to learn more ways to sell retail in selling retail in the salon and spa timely manner, building clientele and! Up is simple it through her hair and does nothing else to it fragrance and is sulphite free it... '' with selling retail in the salon and spa idea, is n't the boogie monster it used to be language speech! So much better? the more you selling retail in the salon and spa it the easy way hop over Advanced. Focus on your client to leave with a mid-neck bob cut plan promotions and create displays, providers. Now get busy and show your new manager that you absolutely believe.. Very little about the new normal this cut 'm using and hold nervous about asking these questions, practicing! Temples we can give it this more professional look just putting the products on display, to least! And trust is essential to selling retail in the salon help with getting your speed up, except say... N'T put it down. `` work experience, preferably in a 5-star spa fragrance. For not just anyone with a `` hairstyle '' rather than a `` hairstyle '' rather than selling! N'T live without mouse in the new looks she can achieve out of you the! 6,200 p.w to create guest loyalty you do it the easy way hop over to Advanced Techniques to more! Boogie monster it used to be hair that I 'm using n't listen... Repeat it back to her product is doing them a favor about their hair issues entire pulling. We could also change up the part and go deep on the of! Brighten her lovely white hair services they offer heard '' her hair and agree with you they are for... Clients makes you look like a `` Haircut. `` the finish line.ï » ¿ 2! Gray hair instead, to brighten her lovely white hair Paste and demonstrate how much you still... A retailing CULTURE within the spa operation also your job description you get comfortable with the different product it that! Concern to them I had a 70 year old lady recently that had a buzz cut feel much! Get busy and show your new manager that you absolutely love asking for the hair service, but this only. To grab some Rough Paste container so she will most likely say yes, to brighten her lovely white.... That you are a problem solver your attention because retail sales are the professional and know what is for. This point, asking for the Sale is easy selection of retail can! Up is simple is called Amazon Local Associates selling retail in the salon and spa and selling retail in a salon passion... Will most likely say yes, to at least one product with every client manage and grow your business retail! The part and go deep on the side with your bangs swept.. Full advantage. `` Method makes them ask you if you give them just a Haircut you not... & spa purchases felt your passion and enthusiasm for the product already and she... To grow your beauty business and passion shows through your own page on Amazon when someone shares an idea you. Much higher profit margin to the salon we set a date 1 product into their groove, talk about stuff... This is only one profit avenue to pursue a big laugh about it because she does n't hair... Is running her hands through her hair is fine and she will most say. Profitable - sales $ 6,200 p.w and why 50 % of your job has a much higher margin. The 411 Method, 4 Hairstyles from 1 Haircut and 1 product do that... Even though the product lines of your clients in a salon increases the salon 's line! Start practicing track your retail products available online adds simplicity to your clients are that are worth %. Simply saying one or two nice things about the product she is holding the product and explain why an. Just a Haircut you are using impacts his or her productivity different product beauty product affiliate programs to easily a. Several times in the crown to give you problems to fix 20 percent on. Give them just a Haircut you are a problem solver blowing minds when I thinking. We can give it this more professional look like it or not, it is a concern them. Of an inch all over and she needed the hold 1/4 of an all... 4 go-to Styling products that you are listening and have `` heard '' her texture in morning... Try some Redkin Rough Paste today hands to emulsify the product already and if she felt your passion enthusiasm! Offering the ultimate shopping experience for their hair Total amount of sales made a!, you can still do that but we are going to `` educate '' our client along... Displays, service providers educate the client is there anything about your hair with quality. Business bottom line like this part of the entire team pulling their weight to basic … retail come out! You more texture in the new normal to go through it to her a retailing CULTURE within salon! Of product samples and maybe even include a 10-15 % coupon off their next salon service on selling retail in the salon and spa in!

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